how to know when time for redesign
02May

How to Know if it’s Time for a Redesign

Just as you might give your dealership a makeover or retrain your employees, your website is another key part of your business that needs to be kept up-to-date and occasionally, revamped completely. Some might even argue that your website is your #1 salesperson, communicating who your business is 24/7 to the world wide web. So, […]

blog the history of heavy equipment
27Apr

What Shaped Your Industry? The History of Heavy Equipment

The more we work with our dealers, the more we learn about the industries we’re helping them serve. Today, we’re taking an even closer look at a primary vertical of our commercial industry’s history: heavy equipment. We know that this industry is an extremely influential industry, seeing as it is larger than any single manufacturing […]

Video marketing 2017
25Apr

Video Marketing in 2017

We introduced the concept of video marketing for the first time in 2016, and then again in our recent blog post on the declining consumer attention online. Since discussing the importance of creating attractive content that grabs consumers attention, we have resolved that video marketing is an excellent tool to stimulate reach and engagement this […]

blog about employee satisfaction
04Apr

Employee Satisfaction

Is employee satisfaction a top priority for your business? Do you consider this an area that can always be improved? Hopefully, you answered yes to both of these questions, as we think this area should not only have a high priority but should also never cease to be improved upon. Afterall, employees who are happy […]

blog about industry automation
30Mar

Thoughts on Industry Automation

The construction industry has always been a huge revenue generator, with one of the largest GDP’s of any industry for our country. However, like any industry, it comes with its fair share of problems, most of which stem from working conditions. These conditions include the lack of improvement in safety regulations, a large number of […]