Does your business have a designated Social Media manager? Or perhaps you are in the Marketing department and lead the Social Media efforts for the business. Either way, when engaging with fans, followers, etc. you must exhibit that your business values the relationships created by being truly authentic and trustworthy. Often times, this is best conveyed via […]
An effective e-mail newsletter (e-newsletters) paired with social media tactics can grab a hold of many potential customers for your business rather than just relying on e-mails or social media alone. If you don’t have an e-newsletter yet, we suggest you get started now. Look at e-newsletters as an opportunity to: Increase web exposure to help capture […]
For small businesses, brand recognition can be a large hurdle to overcome. It’s hard to make your break into the industry but there are solutions. Of course, nothing happens overnight but a little work and a lot of patience goes a long way. Here are a few tips to follow when branding and increasing brand […]
It has been a long anticipated question ever since Facebook rolled out the Timeline for personal pages– When will the Facebook’s Timeline be available for businesses?! The question has now been answered. Instead of fearing another Facebook rollout, it’s time for businesses to focus on mastering effective content marketing. Starting March 30, 2012 all Facebook Fanpages […]