08Dec

The Importance of Being Mobile

While most of us are personally mobile in some way, shape, or form, sometimes it’s easy to overlook the value of our businesses being actively mobile in today’s ever changing world. In a recent post we shared, we talked about how Facebook is promoting and integrating mobile shop-ability with their new feature, Marketplace. The leaders […]

10Nov

Google News with Kelsey Hinkle

Every so often we like to feature a different voice here on the CWS Blog, and today, we have the pleasure of hearing from our Search Services Specialist, Kelsey Hinkle, on some recent changes Google has made that you should know about! Read on to learn more. The gravity of Google for businesses online is […]

02Jun

The Synergy of SEO and SEM: Why They Work Better Together

When reading about organic search, or Search Engine Optimization (SEO), and paid search, or Search Engine Marketing (SEM), you’ll frequently see how people pit them against each other as competing search services. Marketers will often argue over which method is more effective and worthwhile for businesses to invest in. However, the ideal online marketing campaign […]

27Aug

Quick Search Engine Optimization Tips

We asked our Search Services Supervisor, Diana Richardson, to share some insight into the Search Engine Optimization world! Read below for some great tips to making your website stand out with search engines. Quick Search Engine Optimization Tips It’s a fact, there a lot of websites on the internet. And with all of these websites […]

23Jul

Social Sweetness: The Value of Social & SEO

Having a social presence isn’t just about interacting and engaging with your customers on another level. It also has huge search benefits for your business. Below is our Social Sweetness Guide: The Sweet Combination of Social and Search which highlights 4 benefits social media has on your search rankings. Click to learn more!  

30Apr

5 Common Myths About SEO

With 81% of people researching products online before making major purchases, it is becoming more and more important for your website to rank higher on the search engine results pages.  There is always talk about shortcuts or easy ways to improve your Search Engine Optimization (SEO), but a lot of these “solutions” are ineffective. Some […]

Google Algorithm Update
17Apr

Google News: Algorithm Update Coming Soon. Is Your Website Ready?

On April 21st, Google is rolling out an update on how they rank websites, and it’s bigger than any of their previous updates. The algorithm is centered around improving the consumer’s user experience when searching on their mobile device(s). Google will accomplish this by ranking mobile-friendly websites higher for searches conducted on mobile.  Many websites […]

30Jan

Does Social Media Really Benefit My Search Rankings?

As search engines shift their priority for rankings from emphasizing the technical aspects of SEO, such as keywords and link-building, to delivering more personalized results, social media becomes more important. Why? Because social media specializes in the signals that search engines are craving right now: identity and relationships. Think about it. If a stranger walked […]