Having a social presence isn’t just about interacting and engaging with your customers on another level. It also has huge search benefits for your business. Below is our Social Sweetness Guide: The Sweet Combination of Social and Search which highlights 4 benefits social media has on your search rankings. Click to learn more!
Microsoft announced last week that they are also taking steps to improve search rankings for those websites that are mobile-friendly. We all know that Google took similar steps last month, in what some were calling “mobilegeddon,” so the future of mobile-friendliness is definitely here. And although Bing’s change isn’t quite as drastic as Google’s, […]
On April 21st, Google is rolling out an update on how they rank websites, and it’s bigger than any of their previous updates. The algorithm is centered around improving the consumer’s user experience when searching on their mobile device(s). Google will accomplish this by ranking mobile-friendly websites higher for searches conducted on mobile. Many websites […]
Consumers are looking for businesses that offer them more than just a product, they want a unique experience. As a dealership, you must be able to create engaging, educational content that will keep your current customers and prospects coming back for more. The best part is, that by creating content that your customers want to […]
As consumer behavior shifted over the years, search engines have changed their search algorithms to match them. Afterall, they are in the business of providing consumers with the most accurate information to help them make a purchasing decision. Has your business’s SEO practices changed as well? Over the past few years, there have been 4 […]
Meet our employee of the quarter, Brooke Reese, Search Services Specialist. She has been with CWS since July 2013, making this month her 1.5 year mark! Take some time to get to know her below. What is one piece of advice you always tell your dealers? I tell our dealers that communication is key. When […]
YouTube was launched in 2005 and has grown exponentially over the years as people share their ideas and passions on a daily, sometimes hourly basis. In fact, according to YouTube’s most recent statistics, 100 hours of video are uploaded every minute and more than 1 billion unique users visit the site each month. Taking advantage of […]
Facebook, Twitter, LinkedIn, Google+, YouTube, the list goes on and on. With so many outlets, having a social media strategy can seem like a daunting task. But with 72% of US adults using social media, and 74% of consumers saying they rely on social media to make purchasing decisions, it is important for your dealership to […]
It’s important to stay in touch with your Search specialist as they can help you optimize your dealership. It’s important to keep your website provider in the know of any changes that occur at your dealership. Remember, a successful website is a website that accurately reflects your brick-and-mortar dealership. Some questions to ask yourself: Has […]
Frequently updating your business’ website helps create a quality user experience, but did you know that it could also help improve its search engine rankings? This means not relying solely on keywords and backlinks to help your dealership’s site surface in results and increasing your efforts to create new content! Search engines assign priority to […]