Google is no longer just a proper noun; it has become a verb in everyday life. If you don’t know the answer to a question, you simply “google” it. However, while Google is great for discovering new information within their thousands and thousands of search results, it can be easy to get lost and confused […]
This Halloween, we’re looking into the SEO trends that have been prevalent in 2017 and will continue to have traction in the coming year. Let’s take a look at the top 5 search trends to follow for 2018!
Let the 2018 planning continue with our second look into MHEDA’s 2018 Critical Impact Factors. MHEDA’s tenth-factor details that “Businesses need to adapt their communication strategies to cross all forms of technology in order to connect with their employees and multi-generational buyers.” While this statement can encompass a variety of communication strategies, we’re going to […]
We’ve started our 2018 strategy meetings and we know you probably have, too! These meetings help us to identify the challenges and opportunities we face in 2018. While going over our challenges we started to look into the challenges our industry faces in general. In the most current issue of The MHEDA Journal, 11 factors […]
Photos of your inventory really do make a difference when it comes to engaging a prospective buyer on your website and enticing them to reach out for more information. So, whether you’re becoming a pro with a standalone camera or using your phone’s built-in camera, great pictures are always an option. You just have to […]
You’ve heard us reference the 80/20 rule time and time again. But why is that necessary for your business, you ask? We’re answering that question with an in-depth look into why the 80/20 rule is necessary to follow for the success of your social pages! As a refresh, the 80/20 rule suggests that 80% of […]
Recently, our sister company Commercial Truck Trader did a series of blog posts on upfits for your truck. Their most recent post detailed the 3 awesome advantages for dealers! This edition chronicles the biggest advantages for dealers to provide upfitting information with their vehicles. If this interests you, the first upfitting post discusses the benefits […]
As the new year rolls in and you jump into your 2017 business goals, it may be time to earnestly re-evaluate your current web presence, where it’s taken you, and where it could take you in the coming year. 50% of small businesses don’t even have a website. Their excuses range from, “It’s too complicated,” […]
Social media should work together with your other marketing efforts to communicate your brand’s message clearly to your audience. One of the most effective ways to do this is by incorporating social media on your business’s website and vice versa. Not only can this increase traffic on your website, but it can also boost your […]
We asked our Search Services Supervisor, Diana Richardson, to share some insight into the Search Engine Optimization world! Read below for some great tips to making your website stand out with search engines. Quick Search Engine Optimization Tips It’s a fact, there a lot of websites on the internet. And with all of these websites […]