Visual Marketing
26Jul

Here’s Why Visual Marketing is the Best Marketing

It’s no surprise our society has become drawn to imagery and video. We see this type of media everywhere, particularly the growing presence on social platforms. Platforms like Instagram, Pinterest, Snapchat and YouTube all rose to popularity quickly and include minimal text. So why is it useful for you to be including imagery in your […]

17Jul

Back to Basics: Impact of Usability in Website Design

New smartphones. New website widgets. New privacy policies. Sometimes we can get so caught up in what’s new in technology and in marketing that we forget the fundamentals that effectively put our inventory in front of potential buyers. Sometimes we have to go Back to the Basics! Welcome to Part 3 of our commercial dealership […]

05Jul

Split Testing on Facebook

There’s been a decent amount of discussion between marketers and social media managers following Facebook’s decision to make some newsfeed algorithm changes this past winter. The change came in an announcement from Mark Zuckerberg this past January as a result of their initiative to ensure that users’ time was being “well spent” on the platform. […]

Social Media Strategy
21Jun

3 Things You Should Add to Your Social Strategy

As social media continues to lead in online marketing for businesses, it’s important to keep up-to-date on the new tools available to enhance your business pages. It seems like every day there are new advancements released on Facebook, in particular, that can help you take your dealership’s page to the next level. You might think […]

Backlinks Misconceptions
31May

True or False: Common Backlink Misconceptions

In the first post of our backlink series, we explained what they are and how they’re useful to your wider website strategy. So if you haven’t had a chance to read it yet, you can check it out here! In this second part of our backlinks series we’re going to discuss some common misconceptions dealers […]