06Mar

Using Your Toll-free Number to Convert Leads to Sales

One of the essential tools you have when selling your inventory is your dealership’s toll-free number. If no one is calling your dealership, your employees won’t have the opportunity to set up an appointment/gather prospect contact info. If an appointment is not set AND no contact information is collected, you have lost a lead. If […]

09Jan

Resolve to Actually Plan Your SEO Strategy This Year!

Here you are again – in a new year, setting new goals, and making new resolutions! While you’re at it, why not resolve to help your dealership’s website benefit more from search engine optimization (SEO) by actually planning and implementing a holistic strategy? Use these tips to get started. Start planning now! It’s the beginning […]

13Dec

Learn to Speak SEO!

Do you find yourself confused when your search engine optimization (SEO) consultant communicates to you in SEO lingo? If you don’t understand the “language,” then it’s possible that you don’t fully understand why you should implement your consultant’s recommendations. Get on board by learning these 10 common SEO terms and their roles in helping your […]

09Oct

SEO Tip of the Month

One of the most important elements of a website is content (actual copy, text or words) on all pages throughout a website. Not only can content help a website rank well within the Search Engines, but it’s also how you can inform potential customers about you and distinguish your business from competitors. Not sure what to write about? Here are some […]

17Sep

Meet one of our Featured Dealers: Stewart Martin Equipment!

Stewart Martin Equipment understands the value of keeping an up-to-date website that accurately represents their brick-and-mortar business. We want to recognize this dealership for taking the extra time to really use the product the way it is meant to be used. Below are some helpful tips in maintaining your website and how this dealer illustrates this best on […]

23Aug

What Makes Good Website Content?

In SEO and online marketing there is a common phrase, “Content is King.” This is because Google, Yahoo!/Bing and the other search engines are putting more emphasis in their algorithms on the amount of original content that is populated on a website (and by content, we mean written site copy). The days of having a […]

06Jul

SEO Tip: Online Reputation Management

Reputation Management is an important part of marketing your business online. Doing a keyword search in the Search Engines for your business name can reveal what customers are saying about your website and business. Managing negative (and positive) customer generated reviews can help with branding your business on the Internet. Ways to manage both positive […]

14Mar

Tweet your Way to The Top!

Everyone knows the basics of helping your website get the best position in search engine rankings. One of the lesser known ways to get better ranking is using Twitter to post links back to content on your website. Social media has exploded over the last several years, and Twitter is a large part of that […]