Your Dealership's Guide to Marketing Lingo

Your Dealership’s Guide to Marketing Lingo

  • By Kelsey Fritz
  • 18 Dec, 2018
Sometimes we marketers throw around a lot of language we think is common knowledge because we live, eat and breathe marketing. Yet, we know this can be overwhelming for dealers, particularly those that are just launching a.
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Color Psychology and Your Website Conversions

  • By Kelsey Fritz
  • 13 Dec, 2018
While walking through a grocery store, you may have noticed that the branding for most pasta sauce is red with possibly a yellow label. Maybe you’re walking through the toiletries aisle and notice that women’s products are.
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Color Psychology and Your Website Conversions
Ways to Update Your Website for the Holidays

Ways to Update Your Website for the Holidays

  • By Kelsey Fritz
  • 04 Dec, 2018
This time of year is all about that holiday cheer! While it can sometimes come with the stress of gift shopping or attending all those family and friend holiday events, that excited atmosphere is what everyone looks.
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Equipment Trader Feature: Warming Up Our Cold Calls

  • By Kelsey Fritz
  • 29 Nov, 2018
Our sister company, Equipment Trader, thought that with this incoming cold weather, what better time than the present to talk about some ways to “warm up” your Sales Team’s cold calls? Making those cold calls is often.
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Equipment Trader Feature: Warming Up Our Cold Calls