12Feb

3 Tips To Handle Negative Online Reviews

Warren Buffett, a successful American businessman, investor and philanthropist, once said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Your online reputation is largely determined by what your customers are saying about you, and one negative online review can be […]

06Jan

Start the New Year with a New You!

Welcome 2015! With the start of a new year, many of us are taking the time to set resolutions for personal growth and improvements. But shouldn’t you be doing the same for your dealership and your online presence? The answer is YES! We are talking about taking control of your online reputation and putting your […]

15Oct

Why Use Twitter?

Twitter is a social tool used to keep followers up to date with short updates, comments, or thoughts in real-time. Being limited to only 140 characters, it is a quick and easy way for people to connect to the world around them everyday. In fact, for most, it is becoming part of their daily routine, which […]

26Sep

Social Media: Must or Bust? Part 2

To recap this blog series, here are the reasons why we feel you should be using social media: You improve search engine rankings. You develop industry connections and customer relationships. You grow your reach. Last week you learned how social media can improve your search engine rankings. This week we want to talk deeper about […]

19Sep

Customer Testimonial

We want to thank Bobcat of Oklahoma City for taking the time to write this great customer service testimonial. Read below to see how our team is helping dealerships just like yours succeed! I wanted to take a moment to let you know how pleased we have been with the service and support we have […]

15Mar

Customer Testimonial

“This partnership really makes it effortless from my perspective. One of the big advantages to going with a third party like Equipment Web Services (EWS) is  that it really doesn’t require any internal resources. Instead of worrying about technical details and managing the many brand pieces, I can focus on lead generation and how the […]

19Jun

What Marketers Should Know about Brand Advocates

Does your business have a designated Social Media manager? Or perhaps you are in the Marketing department and lead the Social Media efforts for the business. Either way, when engaging with fans, followers, etc. you must exhibit that your business values the relationships created  by being truly authentic and trustworthy. Often times, this is best conveyed via […]