10Sep

Establishing Your Brand’s Voice

Last week we introduced you to the concept of a brand, and how it is ultimately an intangible feeling that people have with your business. One way to help establish this feeling is through your brand’s voice. By voice, we mean the messaging that your business communicates across your different channels. Shaping your business’ tone […]

09Apr

Five Tips for Your Social Media Spring Cleaning

In earlier posts, we’ve described exactly why you should use Facebook for your dealership and offered insight into how social media affects your business’s search rankings. If you’ve taken the next step of setting up your social media platforms, then possibly you’re now faced with that unsure feeling of just how to leverage your social media […]

22Jan

Explaining Google Algorithms

As consumer behavior shifted over the years, search engines have changed their search algorithms to match them. Afterall, they are in the business of providing consumers with the most accurate information to help them make a purchasing decision. Has your business’s SEO practices changed as well? Over the past few years, there have been 4 […]

04Dec

Getting Started With Twitter

A few weeks ago, we shared with you  why you should have a Twitter page for your business in our post, “Why Use Twitter?”  But more importantly, your dealership should have a Twitter page because your customers are on it, and they are searching for industry-related businesses, like your dealership, to follow and interact with. […]