How to Launch an Inactive Email Campaign

We’ve all been there before. You spend countless hours crafting emails only to become discouraged when you realize they are not being opened. When it gets to the point where you feel like your efforts are being wasted, it might be time to launch an inactive email campaign, and we are going to show you how. The purpose of an inactive email campaign is to strategically re-engage with inactive users, therefore for the month of September, we will be posting a guide on how to successfully do just that. So stay tuned, it’s time for your emails to be neglected no longer.


Make sure you check out our email marketing post before you start your campaign for some great tips.


Sarah Eckenrode

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