Social media seems to be all the rage in today’s ever changing society. For years, word of mouth has seemed to be the best form of advertising, so why not “take it to the web” to see exactly what people are saying about your business? In an effort to humanize the business world in this […]
Web terminology can be confusing, sometimes even to an experienced internet marketing professional. Most individuals that manage a dealership’s web presence are familiar with the difference between an Organic Optimization campaign and a Pay-Per-Click campaign. A smaller majority of those individuals are familiar with the difference between an ad impression and an ad click. An […]