17Oct

Connect the Dots to Better Post Engagement

Engaging your Facebook followers can be a challenge. In fact, it may even seem impossible at times. We’ve seen our own engagement drop and fall over time, but we have followed these tips to stay at a steady rate. Whether it’s likes, comments, or shares, check out what you can adopt to help boost your […]

07Sep

Client v. Customer: Who is the new consumer?

When working with people who buy from your dealerships, I’m going to make a guess that you call them customers. They’re the people who buy one of your products then come back every once and awhile for either a new product or to get something fixed. Recently, Farm Equipment posted an opinion blog detailing the […]

25Jun

4 Tips For A Proactive Customer Service Team

For many customer service teams, the approach is to always respond when an issue arises. But to truly become a dealership that out-supports your competition, your customer service mindset must shift from a reactive to proactive approach. By becoming proactive, your dealership will be able to delight your customers instead of just satisfying them. Here […]

04Jun

5 Tips to Strengthen Customer Relationships

Customers are the make it or break it point for your business. Good, loyal customers are dedicated to your business and promote it to their friends, family and coworkers. They become your greatest form of marketing. But unlike your other forms of marketing, the hard part with customers is that they can’t be bought. So […]

09Apr

Five Tips for Your Social Media Spring Cleaning

In earlier posts, we’ve described exactly why you should use Facebook for your dealership and offered insight into how social media affects your business’s search rankings. If you’ve taken the next step of setting up your social media platforms, then possibly you’re now faced with that unsure feeling of just how to leverage your social media […]