Equipment Trader Feature: Warming Up Our Cold Calls
29Nov

Equipment Trader Feature: Warming Up Our Cold Calls

Our sister company, Equipment Trader, thought that with this incoming cold weather, what better time than the present to talk about some ways to “warm up” your Sales Team’s cold calls? Making those cold calls is often a daunting task, especially for salespeople newer to the role. Equipment Trader enlisted “America’s Corporate and Personal Coach,” […]

Top Tips to Lengthen Your Excavator's Lifetime
06Nov

Top Tips to Lengthen Your Excavator’s Lifetime

There’s no doubt that technology has allowed excavators to evolve exponentially over the past decade, creating a longer lifetime and increased capabilities for this machinery. So how can your customers get the most out of the lifetime of their excavators? When making this kind of purchase, it’s important to help them understand the maintenance routines […]

The Impact of Artificial Intelligence in Construction
23Oct

The Impact of Artificial Intelligence in Construction

In that past, we’ve written various posts about the influence of technology within the construction industry. Whether it’s been about evaluating whether your dealership’s technology can compete, or how to take advantage of it in the industry, our job is to understand how it’s influencing your business. We’ve seen a lot of buzz around Artificial […]

SEO Tips You Can Implement Right Now
18Sep

SEO Tips You Can Implement Right Now

As we’ve said time and time again, even though you may have a gorgeous and engaging website, if it’s not optimized to be found within the first page of search engine results, then you’re doing your dealership a disservice. Search Engine Optimization in particular is a great and organic way for you to get seen […]

How to Take Advantage of Technology in the Industry
04Sep

Technology Trends: How to Take Advantage of Technology in the Industry

Whether it be social media, websites, or online listings, there is a plethora of ways that dealerships can use technology nowadays to elevate their business to the next level. Is your dealership taking advantage of technology to run a more efficient and ultimately successful business? Welcome to Part 1 of our commercial dealership Technology Trends […]

Importance of Updated Website
28Aug

Successful Selling: The Importance of an Updated Website

Technology. Websites. Internal Metrics. Social Media. We live and work in a rapidly evolving world with more online tools than ever before. While some sales principles will always remain constant, success in our competitive industry requires commercial dealerships and salespeople who adopt the digital tools that help sell more inventory. Welcome to Part 5 of our commercial dealership Successful […]

Creatively Getting Prospects to Your Website
21Aug

Successful Selling: Creatively Getting Prospects to Visit Your Website

Technology. Websites. Internal Metrics. Social Media. We live and work in a rapidly evolving world with more online tools than ever before. While some sales principles will always remain constant, success in our competitive industry requires commercial dealerships and salespeople who adopt the digital tools that help sell more inventory. Welcome to Part 4 of our commercial dealership Successful […]