Color Psychology and Your Website Conversions
13Dec

Color Psychology and Your Website Conversions

While walking through a grocery store, you may have noticed that the branding for most pasta sauce is red with possibly a yellow label. Maybe you’re walking through the toiletries aisle and notice that women’s products are lighter colors like pink, blue or green, while the men’s toiletries are dark blue and black. What you […]

This is the Future of Website Design
27Nov

This is the Future of Website Design

With all of technology’s new flashy capabilities, marketers have been keeping an eye on the future of websites, more particularly their design and setup. Did you know, that according to some PEW Research Center data, 39% of Americans report they’re online almost constantly. Additionally, PEW found that 20% of American households contain more than 10 […]

How to Create Social Content That Makes the Sale
01Nov

How to Create Social Content That Makes the Sale

When investing time and money into your dealership’s social media profiles, we all want one thing right? That’s creating content that’s going to actually convert your followers into customers! We recently read an article by Social Media Today that had some great suggestions of how to create the type of content that will capture your […]

Spooky Marketing Mistakes
30Oct

Spooky Marketing Mistakes

With October coming to a close, you know what that means! No, we don’t mean that extraordinarily early onset of Christmas decorations, but rather the widely celebrated Halloween holiday! Staying in theme with this horror-filled festivity, we wanted to share some marketing mistakes that are murderous for your business strategy. Sick of our Halloween references […]

18Oct

Ag Dealers Say These Marketing Services Have the Best ROI

A recent survey released by Farm Equipment Magazine is being described as the first of its kind and it highlights one of our favorite topics – Dealer Marketing! The goal of this survey was to help farm equipment dealers in the United States benchmark how they’re allocating their marketing dollars compared to other industries at […]

Why Social Media Transparency Leads to Customer Trust
11Oct

Why Social Media Transparency Leads to Customer Trust

It’s no mystery social media has become a valuable asset to the customer experience. We’ve written about social media’s role in customer service before, but one of the biggest things we’ve seen evolve from brands utilizing social media channels is the ability to earn customer trust. As we see businesses being rocked by data breaches, […]