Social media can be a powerful, yet slightly confusing, tool to assist your marketing campaigns. Best practices are constantly changing and it’s easy to make mistakes. But despite social media’s tricky navigation, it’s important to utilize social platforms to bring in leads for your sales team. According to Smart Insights, 90% of users on social […]
Social media is a staple for businesses across industries. It’s an easy way for your customers to reach you and for you to share your expertise with them. Dealers across the commercial industries have to reflect on how they’re really viewing social media for their business and how to adapt to changing communication. But how […]
The hashtag is all over social media, starting first with Twitter and now extending to Facebook, Instagram, and LinkedIn. The young adults who use these social media sites are quickly becoming a greater share of your customer-base as they inherit the family business or start their own careers. Your sales strategies should aim to meet […]
It should come as no shock that social media is a current staple in the way the world communicates. Not only is it an easy way to keep up with friends and family, but it’s also a convenient way to reach potential customers on a space they’re already occupying. Every industry has taken to social […]
As a kid, it was always exciting when the new movie you were going to see was in 3D. Something about picking up those flimsy glasses brought an even more thrilling experience, knowing that your favorite characters were about to pop out on screen. While 3D is starting to become more and more frequent in […]
If you’ve worked with any marketer, you’ve probably heard him/her say the phrase “Content is King.” In today’s world, where every individual is inundated with content from every which way, it can be hard to get your messaging through the noise. Today, we want to provide you with some eye-opening statistics from a recent Stackla […]
Before you read another word, we need to remind those of you in relationships that today is Valentine’s Day!! Okay, now for everyone who is not sprinting to the store to buy last-minute flowers and chocolates, let’s talk about a different kind of courtship: wooing your customer! Just like in romance, a customer’s first impression […]
Within the current digital landscape there is an insane amount of advertisements published every day, to put it flatly. In fact, marketing experts estimate that Americans see about 4,000-10,000 ads every single day. So how can your dealership get your advertisements through the noise, particularly on Facebook? As a company that strongly encourages our dealers […]
Recently on Social Media Today, there have been some murmurings of Facebook testing out a new feature that would not only be great for business pages, but also particularly beneficial for companies actively trying to sell product on their business pages. After Facebook’s launch of the Marketplace side of their platform, it’s evident that Facebook […]
On what feels like almost a weekly basis, social media continuously evolves as an even stronger tool businesses can utilize to better position themselves in front of customers and sell more products. Facebook in particular has evolved from profile pages for individuals, to adding Groups individuals can be a part of, to business pages, to […]