How to Work Around the New Facebook Algorithm Changes

Facebook has done it again! The social media giant has made additional adjustments to its algorithm, which is no surprise to marketers. However, the changes recently implemented affect business accounts in a big way. We recently wrote about how low link quality is affecting your business page’s placement in your followers’ newsfeeds. Other factors that […]

Social Dos and Don'ts

The Dos and Don’ts of Social Media for Business

Social media now more than ever has become a complex entity to navigate. It’s constantly evolving, adding new features, and becoming a more dynamic hub for a variety of conversations. Despite the frequent transitions, there are some main pointers for social media that remain consistent. Here are the basics of both what to do and […]