25Mar

More Advertising Online Than in Newspapers in 2010

According to the Pew Research Center’s Project for Excellence in Journalism, spending for online advertising overtook newspaper spending for the very first time in 2010. Spending on newspapers fell 6.6%, while online advertising saw a 13.9% increase, pushing it over the top. This trend is expected to continue in 2011 as advertisers seek to lower […]

12Nov

Getting Your Website Name Out There

We’re often asked by clients, “What can WE do to help promote our website?” In addition to Search Engine Optimization, there are additional (and easy) tactics that could help bring more traffic to your website: URL in Your Email Signature – a personal favorite suggestion and strategy. It has all the elements for success – […]