12Oct

Equipment Trader Feature: Peer-to-Peer Equipment Rentals

Peer-to-Peer equipment rentals have seen rapid growth. As we rent other aspects of our lives such as our homes or cars, the equipment industry has kept up with this boost in peer-to-peer engagement. One of our sister companies, Equipment Trader, featured this rising trend on their blog with What’s the Deal About Peer-to-Peer Equipment Rentals? […]

19Sep

Providing Vehicle Upfit: A Series by Commercial Truck Trader

Recently, our sister company Commercial Truck Trader did a series of blog posts on upfits for your truck. Their most recent post detailed the 3 awesome advantages for dealers! This edition chronicles the biggest advantages for dealers to provide upfitting information with their vehicles. If this interests you, the first upfitting post discusses the benefits […]

05Sep

An Introduction to Trader Interactive

The season is finally catching up with all of the change at CWS! With new employees, new strategies and even a new website platform, everything seems to be new at CWS. We’re not done though, as CWS has recently become a member of the new Trader Interactive family. You’ve heard us talk about leaving our […]

09Jun

Tips for Being Mobile Friendly

As many web professionals are aware, Google announced last April that mobile-friendly websites will rank higher on search engines. People at the time referred to this as “Mobilegeddon,” but when the news settled, the update didn’t  make the impact one thought it would,because there weren’t enough mobile friendly websites at the time. However, if you […]

04Feb

How to Prioritize Sales Leads

When a sales rep gets a lead, whether it’s a referral, sourced through their own research, an inbound lead (email, phone, website) etc, they have to take the time to prioritize it with all of the other responsibilities on their plate. Do they drop everything they’re doing because that lead looks good on paper? What […]

07Jan

14 Ways to Use Video Marketing

Remember when it was enough to just have a decent-looking website with a few pretty pictures? How times have changed!! Business owners are constantly having to think of new, innovative ideas to grab potential customers attention once they land on their website. This is where video marketing comes into play. Many marketers know that they […]