25Jan

Equipment Trader Feature: Referrals Made Easy!

It’s widely known that referrals are the leading source of success when it comes to making a sale. With regular cold calls your chances of seeing a decision-maker are slim at best. Our sister company, Equipment Trader, had guest blogger Ken Taylor break down how to best utilize a referral in the sales process with a new prospect.

Kelsey Fritz

ABOUT THE AUTHOR

Kelsey Fritz
Kelsey is the Marketing Coordinator at Commercial Web Services where she monitors the latest marketing advancements to better educate dealers on marketing trends that can further their business goals.

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