06Nov

Why Use LinkedIn?

LinkedIn’s unique value in the social media world is the fact that it was built with a focus on users utilizing their connections to develop a professional network, and allowing people to be more productive and successful. And they are accomplishing this goal everyday. As of April 2014, LinkedIn reported that there were over 300 […]

30Oct

Why Use YouTube?

YouTube was launched in 2005 and has grown exponentially over the years as people share their ideas and passions on a daily, sometimes hourly basis. In fact, according to YouTube’s most recent statistics, 100 hours of video are uploaded every minute and more than 1 billion unique users visit the site each month. Taking advantage of […]

23Oct

Why Use Google+?

Now Facebook and Twitter are two of the largest social sites, and if you aren’t on both, you’re at least on one. But what about Google+? It recently has suprassed Twitter and is now considered the second largest social network. But what benefits does having a presence on Google+ reap for your dealership? Google+ was introduced to […]

15Oct

Why Use Twitter?

Twitter is a social tool used to keep followers up to date with short updates, comments, or thoughts in real-time. Being limited to only 140 characters, it is a quick and easy way for people to connect to the world around them everyday. In fact, for most, it is becoming part of their daily routine, which […]

09Oct

Why Use Facebook?

Last month we introduced you to the benefits of using social media. Today, we want to focus on why you should be using Facebook, along with some tips and tricks for getting the most out of it. With more than 1 billion members and 700 million daily visitors, Facebook is the largest and most popular […]

02Oct

Social Media: Must or Bust? Part 3

You now know that social media improves your search engine rankings and allows you to develop industry connections and customer relationships. For our final post about this topic, we want to let you know how social media allows you to grow your reach.  Social media efforts generate more exposure for your dealership. How so? Getting information […]

26Sep

Social Media: Must or Bust? Part 2

To recap this blog series, here are the reasons why we feel you should be using social media: You improve search engine rankings. You develop industry connections and customer relationships. You grow your reach. Last week you learned how social media can improve your search engine rankings. This week we want to talk deeper about […]

15Sep

Social Media: Must or Bust? Part 1

Facebook, Twitter, LinkedIn, Google+, YouTube, the list goes on and on. With so many outlets, having a social media strategy can seem like a daunting task. But with 72% of US adults using social media, and 74% of consumers saying they rely on social media to make purchasing decisions, it is important for your dealership to […]

21Mar

How To: Create Your Own Social Community

You have a Facebook fanpage, a twitter and now a blog or are at least thinking about a blog for your dealership. Now what? It’s time to start creating your own online community. Why? To help establish credibility, drive more traffic to your website, increase your rankings among the search engines, increase customer loyalty and […]

18Mar

Social Media and Your Dealership

If you’re like us, you don’t just want more fans… you want quality fans, people who choose my business’ page because they want to hear what we have to say, and they want to share something while they are there. This concept is also called earned media. The customer relationship is established when it is EARNED […]