Why Social Media Transparency Leads to Customer Trust
11Oct

Why Social Media Transparency Leads to Customer Trust

It’s no mystery social media has become a valuable asset to the customer experience. We’ve written about social media’s role in customer service before, but one of the biggest things we’ve seen evolve from brands utilizing social media channels is the ability to earn customer trust. As we see businesses being rocked by data breaches, […]

4 Keys to Stellar Customer Service
06Sep

4 Keys to Stellar Customer Service

A recent Social Media Today article we read featured some really interesting facts concerning customer service and and some adjustments you can make to your dealership team to make them an even stronger asset to your business. The article mentions two notable statistics, including that 77% of customers are likely to recommend a company to […]

Importance of Updated Website
28Aug

Successful Selling: The Importance of an Updated Website

Technology. Websites. Internal Metrics. Social Media. We live and work in a rapidly evolving world with more online tools than ever before. While some sales principles will always remain constant, success in our competitive industry requires commercial dealerships and salespeople who adopt the digital tools that help sell more inventory. Welcome to Part 5 of our commercial dealership Successful […]

05Dec

Social Media’s Role in Customer Service

We’ve previously discussed the importance of excelling at customer service because it sets you apart from your competitor. Nowadays, customer service extends further than just your physical dealership. It now encompasses online service, most popularly social media.  In fact, we even mentioned in a past post that 4 out of 10 U.S. adults have expressed […]

Live Chat
23Nov

Live Chat’s Role in the Customer Experience

As technology becomes more engrained in your customer service journey, it’s important to ensure that no matter what channel you’re serving your customer through, your interactions align with the company’s attitude and mission. Live Chat is a feature frequently being used by a variety of organizations to provide quicker service for their customers. This responsive […]

17Oct

Connect the Dots to Better Post Engagement

Engaging your Facebook followers can be a challenge. In fact, it may even seem impossible at times. We’ve seen our own engagement drop and fall over time, but we have followed these tips to stay at a steady rate. Whether it’s likes, comments, or shares, check out what you can adopt to help boost your […]

03Oct

Easy-Peasy Inventory Posting for Social Media

Posting on social media can be a challenge, especially when trying to find the right balance between posting about your business and posting interesting content for your followers. Sometimes we just need a quick fix, but most of the time we can never find one. Until now. Check out our easy, yet effective way to […]

07Sep

Client v. Customer: Who is the new consumer?

When working with people who buy from your dealerships, I’m going to make a guess that you call them customers. They’re the people who buy one of your products then come back every once and awhile for either a new product or to get something fixed. Recently, Farm Equipment posted an opinion blog detailing the […]